Evolving Communications - Television, Radio and Websites

Search Engine Optimisation


So you've spent your hard earned cash amd built your website. It's live, and your as proud as punch, but wait - where is everyone?

A lot of people build a site and forget about it. Sure you'll get the odd visit from people who know about you, but what if potential customers can't find you?

Search Engine Optimisation Facts:
Google is the dominant search engine in Australia. In October 2008, it had 90% of the market share, second to Microsoft LIVE at just 3.8% and Yahoo at 2.3%*

It's not just set and forget!

Google changes its search algorithms monthly, with major changes every six to nine months. As a result, you can't afford to leave your site untouched if your business depends on it. Achieving a good search engine position for searches that are relevant to your business, results in greater exposure, more traffic to your website and ultimately more sales.

 

  The problem for many websites is that although they may look good on the surface, they actually present themselves poorly to the search engines.