28 Dec Facebook loses user trust
In these interesting times, online trust is hard to come by. If a company has earned user trust, then maintaining that trust should be of the utmost importance. According to a recent report by Statista (December 2018), Facebook is having somewhat challenging times.
Out of the major tech companies, people trust Facebook the least with their personal information. Amazon and Twitter come in a distant second and third, with 8 per cent of people saying they trust these companies the least with their personal information. Five times more people place Facebook as the least trustworthy company to handle their personal information when compared to Amazon and Twitter.statista (read more)
It’s also worth noting that trust in Facebook has dropped by 66 percent since the Cambridge Analytica scandal.
Recently Google had trust issues with location sensitive apps such as Google maps even when location services were turned off on devices. If Facebook loses user trust, the same can be said for others for their indiscretions, but the cost may outweigh the benefits.
Most people who use social media realise their information is being collected and shared or sold. That’s Facebook’s business model. The question remains… Will you stick with the worlds largest social media platform? What are the alternatives? Selling your soul to the devil does have its advantages in the short term.
These data protection reforms will roll out to other parts of the world, so one thing will happen, and that