29 Jan Messenger, WhatsApp and Instagram to integrate.
Messenger, WhatsApp and Instagram are all Facebook-owned platforms and Mark Zuckerberg wants to pull them all together. Facebook also plans to add end-to-end encryption to Messenger and Instagram messages by the end of this year which seems to be the social media giants effort to rebuild trust with
In a world that is moving more and more toward data encryption and privacy as evident here with Facebook’s plans, what does this mean for Messenger, WhatsApp, and Instagram Messenger users in Australia? Short answer – no-one knows.
Globally speaking, Facebook and regulators don’t see eye to eye. With regulation on the horizon, if not imminent, this could be reaction to that… a battening down of the hatches so to speak..
All services will continue to operate as stand-alone apps, but their underlying technical infrastructure will be unified. This will bring together three of the world’s largest messaging networks, which between them have more than 2.6 billion users, allowing people to communicate across the platforms for the first time.
Integrating Facebook’s apps is a stark reversal of Mark Zuckerberg’s previous stance toward WhatsApp and Instagram, which were independent companies that Facebook acquired. This has ruffled feathers with the Facebook organisation. In 2018 Instagram’s founders along with WhatsApp’s founders left the organisation due to Marks meddling along with many staff members.
This move also offers Facebook more avenues for making money from Instagram and WhatsApp.
Acquisition cost and scruitiny
Comments about the integration have on the whole been negative. Some have equated it to the beginning of the end of Facebook. The naysayers may have a voice, but like all things, only time, and in this case trust, will tell.